Brilliant Execution
At home in the matrixed, diverse, and high-precision environments required to deliver best-in-class solutions to global customers, you'll find me a consommate professional.
Stellar achievement in the development of results-driven brand strategies for global business
Demonstrated success managing integrated marketing campaigns that drive client demand
Vanguard of the creative process – brilliant art direction, world-class production proficiency,
web development and video expertise, advertising and public relations agency experienceExceptional ability to lead, motivate, and inspire diverse teams to produce desired results
Outstanding project management skills, execute with precision under pressure
Executive presence, excel at forging strong C-level partnerships and complex negotiations
Experience
Senior Manager – Global Marketing
Baker & McKenzie Global Services LLC | Chicago, IL
BRAND DEVELOPMENT & COMPLIANCE (2020 – present)
Manage the Firm’s overall brand architecture and application of multiple levels of messaging and sub-brands across touchpoints, with particular emphasis on value proposition playbooks, design toolkits, and sales enablement materials delivered through digital and traditional channels.
DESIGN & PLANNING (2019 – 2020)
Provided brand guidance and drove best practices for campaign and marketing outputs globally to ensure a differentiated and memorable identity in the marketplace. Directed the conception, production, and launch of thought leadership and high-value, client-facing initiatives worldwide.
GLOBAL MARKETING (2013 – 2019)
Defined tone and voice for the Firm’s global brand including digital properties (microsites, intranet and extranet, email, and blogs), video production, and printed collateral. Led the implementation of the Firm’s visual identity in 77 offices and 46 countries including development of thousands of products in digital/traditional channels.
Creative Services Director
Compton Creative | Chicago, IL | 2009 – 2013
Directed multiple teams in the creation and production of inspired communications solutions for healthcare, financial, education, legal, hospitality, and technology sectors. Products drove significant increases in brand awareness and engagement directly attributable to project work.
Marketing/Sales Director
Baumeister Electronic Architects | Niles, IL | 2004 – 2008
Directed multiple teams in the creation and production of inspired communications solutions for healthcare, financial, education, legal, hospitality, and technology sectors. Enhanced products drove significant increases in brand awareness and engagement directly attributable to project work.
Skills
Expert in the following programs:
Adobe Creative Cloud (InDesign, Photoshop, Illustrator); Microsoft 365 (Word, PowerPoint, Excel); video editing proficiency with multiple programs; Sitecore CMS and web applications; collaboration platforms including Miro and Teams; CRM expertise; E-mail marketing software
Education
Bachelor of Arts
Design Communication
Northeastern Illinois University
Chicago, Illinois
4.0 GPA, Alpha Chi Honor Society